NOTE: This is a single serving from The Digital Writer book, Writing Online by Sean Platt for writers who only need this specific information.
Social media is a modern writer’s best friend. Sure, it’s all the rage for anyone making their living online, but you have something most entrepreneurs don’t. You’re a natural communicator. This means the rules of social media – engagement, clear communication, and a fluent understanding of human behavior are all a part of your skill set.
Once you get going, social media should be second nature to you.
Social media is an instant conduit, connecting you with others in your space. This includes freelance clients, buyers for your information products or future bestsellers, and fans for your blog. It’s an easy-to-use and always available way to amplify you network a little bit each day.
Using social media well means you can tap directly into your market and eliminate the barriers that once existed between creator and consumer. The more you understand how to leverage your online relationships, the more you’ll be able to maximize the value of every word you write.
Social media offers a compound return on your investment of time. You will hear many people bemoan the time it takes to see results, but those complaints are usually coming from people who don’t quite understand the medium.
Good thing you’re a writer. You know social media is about the social, not the media. Though acquaintances can be made at the speed of a click, quality connections take time. Devote time to the development of high-caliber online relationships and they are more likely to bear fruit over time.
No garden flourishes without fertilizer, sun, water, and time. Social media’s the same; use your words, perspective, and friendly nature to fertilize your online environment. Social media is a get-what-you-give ecosystem. What starts slow, soon grows strong, as more and more people help spread your message. Do it wrong, and you’re wasting your time.
The Digital Writer’s Guide to Social Media keeps you from wasting your time by showing you exactly what to do, and how to do it, so you can get known and grow your career as a writer.
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