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TABLE OF CONTENTS

I. Definition and Process of Strategy

II Mission Statement

III. Internal Analysis

IV. External analysis

V. Strategic Choice
VI. Remote Environmental Issues and Opportunities
VII. Global Environmental Issues
VIII. Issues of Social Responsibility

IX. Strategic Audit of Reebok

Strategic Management is defined as a set of decisions and actions that result in the formulation and implementation of plans designed to achieve a company’s objective:




Detailed Explanation of questions
1. Formulate the company’s mission, including broad statement about its purpose, philosophy, and goals.

2. Conduct an analysis that reflects the company’s internal conditions and capabilities.

3. Assess the company’s external environment, including both the competitive and the general contextual factors.

4. Identify the most desirable options by evaluating each option in light of the company’s mission.

5. Select a set of long-term objectives and grand strategies that will achieve the most desirable options.

6. Read the relevant chapter material that reviews remote environmental issues and opportunities. Provide a 200-500-word response that assesses the remote environmental factors impact on a company that you are familiar. (You can use any case in your text that is of interest as well; also remember to use outside sources as research support for your answers.)


7. Understanding the myriad and sometimes subtle nuances of competing in global markets or against global corporations is rapidly becoming a required competence of strategic managers.

Question: Read the relevant chapter material that reviews the Global Environment. Provide a 300-600-word response that assesses the most dominant complexities of the global environment and the control problems that are faced by global firms. (Remember to use outside sources as research support for your answers.)

Social Responsibility has received increased attention in recent years as being one of the critical underpinning to effective strategic management.

8. Question: Read the relevant chapter material that reviews corporate and social responsibility and business ethics. Provide a 300-600-word response that assesses the domain of social responsibility and business ethics for any business you are familiar or one that you have read about. (For example, Jet Blue’s new passenger Bill of Rights that it has enacted; also remember to use outside sources as research support for your answers.)

IX. Develop a Strategic Audit

Read Case 14, "Reebok International, Ltd. (2002)" pages 14-1 through 14-42 in your text. Based on the case, your readings to date, and any additional resources necessary, you are being asked to complete the following sections of a Strategic Audit:
1. Analysis of Strategic Factors
2. Strategic Alternatives and Recommended Strategy
3. Implementation
4. Evaluation and Control
For a sample outline of a Strategic Audit review Appendix 15.C in your text (pages 371-375).

Get More Learning Resources on Strategy: http://globalexperts4u.com/BrowseAnswerQuestionSubject.aspx?SubjectId=21&SubjectName=Strategy

Genres for this book