The digital world is controlled by no less than a handful of companies who CEO's are without doubt the most powerful people in the world. This handful of people have not only been raised to the heights of demi gods.
Like the biblical god of the the old testament, the new demi gods know our every movement, everything we say, every plan we make and every photo and video we up load into the heavenly cloud of the internet.
They every little thing about their loyal followers, but we know nothing about them.
We only have faith that they exist.