--Note: Coming on the day after election day 2012, Greg Mitchell's sequel to "Why Obama Won."Greg Mitchell -- award-winning author, popular blogger for The Nation and longtime editor of Editor & Publisher magazine -- probes the historic 2008 campaign, from the first primary to the aftermath of the election, but also focuses on key lessons for the future. Can Obama do it again? Will his support network, detailed in this book, rally to his side or retreat? Or did Obama turn his back on too many issues and promises detailed in this book? In "Why Obama Won," his ninth book, Mitchell explores, with insight (and often humor), all of the key controversies, old media vs. new media, and the emergence of viral videos and online organizing as major players. Political campaigns, and politics in America, he reveals, will never be the same. It's all here -- as it happened -- from the short-lived candidacy of Stephen Colbert to the making and unmaking of Sarah Palin."Why Obama Won," now available as an e-book for the first time, has been featured on NPR, MSNBC's Rachel Maddow Show, and hailed at leading political blogs Huffington Post, DailyKos and Talking Points Memo, among others. Mitchell's latest books (also available in e-book editions) are "The Age of WikiLeaks" and "Bradley Manning: Truth and Consequences." He also wrote the acclaimed "So Wrong for So Long," on Iraq and the media, which featured a preface by Bruce Springsteen. Mitchell's classic Random House book "The Campaign of the Century" won the Goldsmith Book Prize and has just been published for the first time as an e-book. It explores Upton Sinclair's remarkable, and nearly successful, race for governor of California in 1934, leading one of the greatest mass movements in U.S. history. Mitchell's most recent e-book, on the Occupy Wall Street movement, is titled "40 Days That Shook the World."His other recent books and e-books are "Atomic Cover-Up: Two U.S. Soldiers, Hiroshima & Nagasaki and The Greatest Movie Never Mad." and "Dead Reckoning" (on the death penalty in America).